How to Use Facebook Messenger for Your Hotel
These days, not having a Facebook page for your establishment is almost unheard of.
Utilizing Facebook’s Messenger app
Facebook Messenger is an instant way to connect and build a great relationship with your guests and other potential clients. In an article published in STAAH.com, they said "According to a Facebook Messaging Survey, 67% of people who have messaged a business before, say they will message businesses more over the next two years. 53% say they’re more likely to purchase from a business that they are able to chat with."
As a social media platform with over 1.3 billion users, Facebook Messenger builds trust between your establishment and your potential guests by being able to deliver quick query resolutions and being able to instantly address any conflict or concern through chatbot automation.
Enhance customer experience
Facebook Messenger has over 1,000 bots on the platform that can assist your hotel with anything from managing hotel reservations, to answering FAQs. By knowing how to use these features to your hotel's advantage, you're giving your guests a better, efficient and more personalized customer experience. Guests will no longer hold any apprehensions towards staying in your hotel if they are well-assisted through their booking process and all their concerns are answered coherently.
Need help?
Overall, Facebook Messenger is one of today's most essential tools in building stronger bonds between your hotel and your potential guests. The app has proven to increase revenue for countless businesses worldwide and presents larger opportunities for you to expand your business to greater markets.
Guest Connexxion offers a customer service software to help you build relationships with your guests and prospects through live chat, email, WhatsApp and Facebook Messenger.
